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Making things simple.

format_quoteDesign is poetry,
doing it with simplicity
is a heroic act.

Industrial design

furniture, product, light

We develop timeless products driven by simplicity with the greatest attention to details. Our design uses metaphors that express both the functions and the qualities of our products.

We design objects with a story.

Creative design

branding, logo, editorial, packaging

Developing graphics means conveying a clear message to the public. Designing creative expedients means being able to express a strong and precise thought.
Silence will make the message more direct and memorable.

Interior design

contract, residential, commercial

We consider every project as the prodigious and amazing encounter of biology, culture, art, habits and the needs of everyday life, all elements that we recognize and harmonize.

We develop tailor-made and highly customizable projects.

Art direction

products, graphic, showroom, exhibit, website

The art direction is strategic for everything the brand represents in terms of external communication. In addition, it participates in the planning of the strategy to face the market by evaluating a possible change in the destiny of the product.

We find the necessary coherence and harmony to the brand image.

a selection of the latest

Works

how we do what we do

Process

1

Analysis

We start from a meeting with the client to study the state of the art in depth and to find new and innovative ways to respond to the new project needs.

2

Discover

We find the new trends of the sector to define and the main qualities that will drive the development of the project.

3

Concept

Free from constraints, we develop the ideas that will build the final product in order to distinguish it clearly from others.

4

Define

Briefly but precisely determine the essential concept qualities of a project so as to draft the final design in order to produce the first prototypes.

5

Optimization

Define the system of parameters to provide the best final realization which merges form and function.

6

Communication

Share the message, the story, the peculiarities of a project. We find a direct functional language on the basis of captivating visual storytelling.