A great rendering is easy. A profitable production line is hard. Most furniture and tech products fail to reach their margin potential because of hidden design flaws: complex tooling, unnecessary assembly steps, and surfaces that highlight defects instead of masking them.
I created the Production Efficiency Scorecard to solve this.
It is a 10-point technical stress-test to run on your concept.
What you will evaluate:
Logistics Logic: Are you shipping “air” due to unoptimized volumes?
Supply Chain: Is your component strategy protecting you from shortages?
The “No” Rule: A binary system to spot hidden costs instantly.
Curated by Marco De Masi. Strategic Product Designer for furniture & tech brands. Rome, Italy.
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